In this month’s Blue Ridge Leader:
“The stats are real: 67 percent of people are viewing your website for the first time on a mobile device. For some potential customers, it’s a huge inconvenience (and sometimes a deal breaker) when they can’t find your products or location from a few taps on their phone. Almost 50 percent of e-commerce activity is mobile, and an increasing number of shoppers exclusively shop on mobile devices.
“What makes a website mobile-friendly? In a nutshell, it needs to be readable and clickable from a small, handheld screen – a mobile phone or a tablet.”