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New Article: What Investors Should Know about the Millennial Housing Market

By |May 11th, 2018|Creative|

An article for new Mammoth client Roofstock, a leading turnkey rental property broker based in San Francisco. The millennial generation is considered a little enigmatic in marketing circles, and a considerable amount of research has [...]

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Content, the Media and the Future of Humanity

By |September 13th, 2017|Content|

In a sort-of Jerry Maguire move Evan Williams, one of the founders of Twitter, told BBC Radio 4 that social media is making us dumber, pointing to the abundance of fake news and misinformation spread around [...]

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Mobile Markets, Brick and Mortar and the Retail Dilemma

By |July 9th, 2017|Brand Marketing|

A recent article from Tech Crunch explores the idea of autonomous vehicles becoming quasi-mini-malls that bring stores and products the the consumer. According to the article: ... if [retailers don't make] a shift towards mobile [...]

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The Smarter, Better, Easier Way to Create Passwords

By |August 12th, 2016|Cybersecurity|

A series of studies from Carnegie Mellon University confirmed that passphrases like mammothundertakingsrocks are just as good at online security because hacking programs are thrown off by length nearly as easily as randomness. To a [...]

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Beat the Ad Blockers: Spend Less on Ads, More on Content

By |November 25th, 2015|Brand Marketing, Content, Creative|

Once you ignore something for long enough, it becomes invisible. This is what’s happening to online advertising. With Apple’s iOS9 operating system’s installed ad blockers, most ads on any given web page — ads that [...]

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New Article: Your Non-Mobile Website Is Costing You

By |August 11th, 2015|Creative|

In this month's Blue Ridge Leader: "The stats are real: 67 percent of people are viewing your website for the first time on a mobile device. For some potential customers, it’s a huge inconvenience (and [...]

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